• Sarah Macpherson

Forrester: Build Brand Humanity By Mastering Empathy At Scale

Human connection has become a non-negotiable piece of the customer experience with modern brands. As customers demand a more human experience with each passing year, brands struggle to deliver at scale, however, the brands that do rise to this challenge see disproportionate revenue growth. Read this report from Forrester and Braze about the state of Brand Humanity and the best practices for brands leveraging Brand Humanity at scale.